Get Woke, Go Broke? A case study on the use of social issues in advertising An Honors Thesis (HONR 499) by Emily Gralak Thesi
Why Gillette's New Ad Campaign Is Toxic
Get woke, go broke? Gillette's 'toxic masculinity' ad via Grey New York haunts P&G as shaving giant takes US$8 billion writedown – Campaign Brief
The year woke broke: a brief history of a contested word - New Statesman
Talking About the New Gillette Advertisement with Teens - Moving Traditions
Gillette is woke now? When brands try to keep up with the times
Stick to selling razors, Gillette, and leave men alone – Boston Herald
Go Woke Go Broke Gifts & Merchandise for Sale | Redbubble
Schick Hydro 5 Beard Groomer, 4-in-1 Power Razor for Men, 1 Handle and 1 Refill - Amazon.com
Gillette backflips on 'toxic masculinity' with new firefighter ad | news.com.au — Australia's leading news site
Get woke, go broke? Gillette's 'toxic masculinity' ad via Grey New York haunts P&G as shaving giant takes US$8 billion writedown – Campaign Brief
When Brands Go Woke, Do They Go Broke? - Brand Recruitment
Get Woke Go Broke - IPA - The Voice For Freedom
Get Woke, Go Broke? How a Gillette Ad Sparked a Debate | by Leah Bury | Medium
Gillette's 'The Best Men Can Be' campaign stirs up strong feelings of the wrong sort | Creative Moment
SJW GILLETTE DESTROYS ITSELF with viciously stupid anti-Male advertisement! GET WOKE GO BROKE! - YouTube
Woke capitalism is a smokescreen
Why are men so afraid of Gillette's toxic masculinity ad?
Marketing the Rainbow: get woke, go broke - Frankwatching
Economics Explored: The Go Woke, Go Broke hypothesis w/ Darren Brady Nelson - EP139 on Apple Podcasts
Get Woke Go Broke | Know Your Meme
Gillette - LAST CHANCE TO WIN A TRIP TO SUPER BOWL LIII! Many of today's top players received support from their fathers, other family members and their communities during their road to
When brands go woke, do they go broke? | CIM Content hub
Procter & Gamble's Gillette ad: What it says about the trend in 'woke' advertising | CNN Business
